New Africa Technology (NAT), a leading fintech startup based in Senegal, has partnered with MasterCard to launch an innovative virtual and physical prepaid card for users of its digital wallet service, Flash. This strategic collaboration aims to transform the payment landscape across Senegal, Côte d’Ivoire, and Benin, providing users with a seamless and secure way to manage their finances.
The Flash wallet offers a range of features, including both virtual and physical prepaid cards, enabling effortless transactions for individuals. In addition to payment functionalities, the wallet allows users to split invoices between multiple individuals, manage their spending, and track their budgets. The app is also compatible with other regional wallets, promoting cross-platform transactions and enhancing the overall user experience.
MasterCard’s involvement in the partnership brings advanced technologies like QR Pay, Pay by Link, and contactless payments to the table. This integration will help increase payment acceptance across the region, making it easier for both consumers and merchants to embrace digital payment solutions.
Moreover, the collaboration extends its benefits to businesses with the ‘Flash in Business’ platform, which provides tailored financial solutions for corporate financial management. This feature aims to simplify transactions and support businesses in handling their financial operations more efficiently.
Birane N’dour, CEO of NAT, emphasized that the collaboration is a major step towards making financial services more accessible and inclusive across West Africa. With the backing of MasterCard’s global network and NAT’s local expertise, this partnership is set to accelerate the growth of digital financial services in the region, driving economic development and financial inclusion.
Mark Elliott, MasterCard’s division president for Africa, echoed the importance of the partnership, highlighting its potential to enhance the financial well-being of individuals and businesses alike. The launch of the Flash wallet and the prepaid cards represents a significant leap in promoting digital payments and expanding access to essential financial services in Africa.
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