Visa has launched an exciting campaign offering three lucky NCBA Visa cardholders and their companions an unforgettable experience at this year’s Olympic Games in Paris. This “spend and win” initiative not only promises a fully paid trip valued at over Kes. 400,000 per winner but also presents a chance for cardholders to win NCBA Visa branded merchandise by simply using their cards for purchases.
Tirus Mwithiga, Group Director of Retail Banking at NCBA, expressed enthusiasm about the partnership with Visa, emphasizing their commitment to delivering unique experiences to customers through innovative solutions. This collaboration underscores NCBA’s dedication to enhancing customer satisfaction and engagement by aligning with their passions, including support for global sporting events.
Eva-Ngigi Sarwari, Country Manager of Visa Kenya, highlighted Visa’s role as the Worldwide Payment Technology Partner of the Olympic and Paralympic Games. She emphasized Visa’s commitment to inclusivity, innovation, and the spirit of sportsmanship, noting that this partnership with NCBA aims to provide Kenyan cardholders with unparalleled experiences that celebrate these values.
NCBA Visa cardholders, particularly those with Gold and Platinum cards, can also enjoy enhanced benefits such as discounted access to over 1,200 VIP lounges worldwide. This perk further enhances the value proposition of NCBA Visa cards, making them not just a payment tool but a gateway to premium travel experiences globally.
The campaign reflects Visa and NCBA’s shared commitment to customer-centric innovation and excellence in service delivery. By leveraging Visa’s global network and NCBA’s local expertise, the initiative not only rewards loyal customers but also strengthens brand loyalty and reinforces the value of using Visa cards for everyday transactions.
This opportunity aligns perfectly with NCBA’s strategy to offer tailored solutions that resonate with customer lifestyles, fostering long-term relationships built on trust and mutual benefit. As NCBA and Visa continue to innovate together, they are poised to inspire greatness among Kenyan consumers and elevate their banking and payment experiences to new heights.
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