Mastercard Study Highlights SME Confidence in Nigeria’s Economy

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Nigeria’s SME sector is demonstrating remarkable resilience and ambition, with new research from Mastercard revealing that 81% of small and medium-sized enterprises are confident about their prospects over the next 12 months. Even more encouraging, 68% of entrepreneurs expect their revenues to grow, highlighting a business community that remains focused on expansion despite ongoing economic challenges. The findings reinforce the critical role SMEs continue to play in driving innovation, employment, and economic growth across Nigeria.

A key driver behind this optimism is the rapid adoption of digital payments and technology. Every business surveyed agreed that digital and online payments are essential to growth, reflecting the increasing importance of digital commerce in today’s business environment. Mobile payments currently lead adoption at 67%, followed by card payments at 45% and online payments at 42%, while 57% of SMEs now operate through a combination of physical and digital channels. This growing digital transformation is helping businesses reach more customers, improve efficiency, and unlock new revenue opportunities.

The study also highlights that Nigerian entrepreneurs are actively investing in the future of their businesses. Nearly eight in ten SMEs identified staff training and upskilling as a key growth priority, while a similar proportion emphasized business digitization and multi-channel digital payment acceptance. In addition, business owners recognize the importance of strong cybersecurity, operational resilience, and access to mentorship as critical factors for long-term success in an increasingly competitive and technology-driven economy.

Access to finance remains a major focus area as businesses pursue growth opportunities. More than two-thirds of SMEs are seeking credit to expand operations, while many continue to rely on personal cards to finance business activities due to their convenience and accessibility. This growing demand for flexible funding solutions presents significant opportunities for financial institutions, fintech companies, and ecosystem partners to develop innovative products that provide entrepreneurs with the working capital needed to scale sustainably.

Mastercard continues to support this transformation through a range of digital payment, financial inclusion, and business enablement solutions designed to help SMEs thrive in a digital-first economy. From low-cost payment acceptance technologies and cross-border payment capabilities to cybersecurity tools and fintech innovation programs, the company is helping create an ecosystem where entrepreneurs can grow with confidence. As Nigeria’s SME sector embraces digitalization, skills development, and innovation, it is positioning itself as a powerful engine for economic growth, job creation, and long-term prosperity.

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