Naivas Supermarket is making a significant addition to its network with the upcoming opening of its 105th store in Mombasa, specifically in the Nyali area. This new store, located along Links Road, marks a notable expansion, covering 5,000 square feet and becoming the 12th Naivas branch in the coastal region.
This opening comes just four months after the launch of its 104th branch at T Square Mall in Buruburu, during which the retailer had hinted at a slowdown in branch expansions. Despite this, the Nyali store exemplifies Naivas’s continued commitment to enhancing its reach and convenience for its customers.
Andreas Von Paleske, Chief of Strategy at Naivas, emphasized that this expansion is strategically designed to meet customers’ needs right where they are. The new store will offer exclusive sales and promotions to Nyali residents and surrounding areas, aligning with the brand’s promise of delivering savings and value.
The Nyali branch will feature a foodmarket store format, providing a wide range of products, including groceries, fresh produce, dairy, meats, and general merchandise. This setup is intended to offer a seamless shopping experience while maintaining Naivas’s renowned Kenyan hospitality.
Looking ahead, Naivas has ambitious plans to further expand its presence with new branches slated for Mtwapa, Tilisi, and Mavoko. This continued growth underscores Naivas’s dedication to serving communities across Kenya with accessible and high-quality retail options.
Through these strategic expansions, Naivas reinforces its role as a key player in the retail sector, committed to enhancing shopping convenience and reflecting its core values in every new store.
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