Bathabile Moreki, founder of The Perfume Co Africa (TPC Africa), has launched TPC Africa Mobile, a mobile virtual network operator (MVNO) in South Africa that provides prepaid connectivity through MTN’s network infrastructure. The service combines mobile voice and data packages with digital payment features, targeting consumers and entrepreneurs.
Customers can access TPC Africa Mobile through an application available on the Apple App Store and Google Play. Prepaid bundles start at ZAR 1.50, while users can transfer their existing phone numbers through the standard mobile number portability process.
Rather than building and operating its own cellular infrastructure, the company relies on MTN’s existing network to deliver connectivity services.
The launch also draws on TPC Africa’s established business network, which includes more than 300,000 independent business owners across the Southern African Development Community (SADC). Moreki clarified that this figure represents the company’s entrepreneur network, rather than mobile subscribers or active sales agents.
TPC Africa Mobile plans to enable eligible entrepreneurs to earn commissions by selling airtime and data, creating an additional potential income stream through its distribution model.
Beyond connectivity, the application offers airtime, mobile data, voice packages, SMS bundles and combined plans. Its MyWallet feature supports voucher purchases, payments for selected bills and electricity purchases. Users can also manage linked phone numbers and SIM details through the platform.
The initial rollout is limited to South Africa, with eSIM and postpaid services excluded from the launch offering. The company plans to assess customer adoption, repeat usage and service performance before making further investment decisions.
Expansion into other African markets remains a possibility, depending on regulatory approvals, network partnerships and commercial viability.
